Project Haruhi

Cisco Says New Router to "Forever Change the Internet": The Question Is 'When?'
Posted Mar 09, 2010 07:44pm EST by Peter Gorenstein
Related: CSCO, T, VZ, S, QQQQ, GOOG, ^IXIC

Editor's note: Cisco made headlines today announcing a next generation router that will revolutionize the internet by increasing downloads to unheard of speeds. The Cisco press release makes the following claims about the CRS-3 router:

It enables the entire printed collection of the Library of Congress to be downloaded in just over one second; every man, woman and child in China to make a video call, simultaneously; and every motion picture ever created to be streamed in less than four minutes.

Tech Ticker interviewed Kelly Ahuja, Cisco Senior Vice President and General Manager Service Provider Routing Technology Group about the new product this afternoon. He answered all our questions but one: When will consumers be able to take advantage of this new high speed internet? Perhaps that's because that part of the equation is up to our internet service providers. Until they upgrade it might as well all be a dream.

Below is Kara Swisher's take on the new product.

Provided by All Things D, March 9, 2010:

Cisco today announced a new version of its key routing system, which the networking giant said has a dozen times the traffic capacity of competitors and three times as much as the company’s previous version.

Cisco’s CEO John Chambers said the CRS-3 Carrier Routing System is aimed at the huge growth in video on the Internet, a trend that has also caused slowdowns.

Pankaj Patel, SVP and GM for the service provider business, claimed the system could in just a few minutes deliver all the movies ever made or allow everyone in China to make a video phone call at once.

It had better. The consumption of video online is growing like crazy and a constant bottleneck is likely without some relief.

“Video brings the Internet to life,” said Chambers. “You are moving from a messaging platform to a video platform.”

Along with Chambers and Patel, AT&T (T) Labs CEO and President Keith Cambron was on the call discussing deployment trials the telecom giant has been doing with the CRS-3. CRS-3 (pictured here) will be available within the calendar year, said the Cisco execs on a press and analyst call this morning.

Cisco had said weeks ago that it was making “a significant announcement that will forever change the Internet and its impact on consumers, businesses and governments.”

Significant? We’ll see, of course. For sure, it was a highly hyped announcement by Chambers. But due to the speculation about what Cisco was unveiling, its stock hit a 52-week high yesterday. It dropped slightly this morning after the call.

Many others are getting into the high-speed act on the Web. Google (GOOG) said recently that it is planning on building a superfast broadband service. In addition, the Federal Communications Commission is set to unveil its own ambitious plan to improve high-speed Internet access across the United States.

Cisco has gotten deep into the video business of late, both in pushing its networking gear and in acquiring a video device maker like Pure Digital, the company behind my beloved Flip digital camera.

It is also working on innovative holographic and television-based home telepresence technologies.